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Publication details

Document type
Journal articles

Document subtype
Full paper

Title
An overstimulated consumer in a highly visual world: the moderating effect of the highly sensitive person trait on the attitude towards the ad

Participants in the publication
Ana Cláudia Amaro (Author)
Luisa M. Martinez (Author)
Filipe R. Ramos (Author)
Dep. Estatística e Investigação Operacional
 Karla Menezes (Author)
Silvio Menezes (Author)

Date of Publication
2022-12-09

Where published
Electronic Commerce Research

Publication Identifiers
ISSN - 1389-5753

Publisher
Springer Science and Business Media LLC

Document Identifiers
DOI - https://doi.org/10.1007/s10660-022-09639-4
URL - http://dx.doi.org/10.1007/s10660-022-09639-4


Export

APA
Ana Cláudia Amaro, Luisa M. Martinez, Filipe R. Ramos, Karla Menezes, Silvio Menezes, (2022). An overstimulated consumer in a highly visual world: the moderating effect of the highly sensitive person trait on the attitude towards the ad. Electronic Commerce Research, ISSN 1389-5753. eISSN . http://dx.doi.org/10.1007/s10660-022-09639-4

IEEE
Ana Cláudia Amaro, Luisa M. Martinez, Filipe R. Ramos, Karla Menezes, Silvio Menezes, "An overstimulated consumer in a highly visual world: the moderating effect of the highly sensitive person trait on the attitude towards the ad" in Electronic Commerce Research, 2022. 10.1007/s10660-022-09639-4

BIBTEX
@article{56746, author = {Ana Cláudia Amaro and Luisa M. Martinez and Filipe R. Ramos and Karla Menezes and Silvio Menezes}, title = {An overstimulated consumer in a highly visual world: the moderating effect of the highly sensitive person trait on the attitude towards the ad}, journal = {Electronic Commerce Research}, year = 2022, }